Getting good backlinks is one of the best ways to improve your website’s visibility on Google and grow your traffic. If you’re building a startup or running a small business, having your site listed on trusted platforms can make a real difference.
Startup Stash is a great place to start. It’s a popular directory where founders, developers, and marketers discover useful tools and resources.
With a Domain Rating of 68, a backlink from Startup Stash not only helps your SEO but also puts your site in front of people who are already interested in tools like yours. The best part? It’s free to submit and the process is quick.
In this article, I’ll walk you through the exact steps I followed to get listed, along with a few tips that might help you stand out.
Why Startup Stash Is a Trusted Backlink Source
Startup Stash is one of the top websites that curates tools for startups. It covers everything from marketing and analytics to design, funding, customer support, and more. If you’ve built something useful, there’s a good chance Startup Stash has a category for it.
What makes it special is that the listings are handpicked, so the quality stays high, and visitors trust what they find.
According to SimilarWeb, the platform gets over 200,000 monthly visitors, many of whom are founders, indie makers, or startup teams looking for new tools to try. That means your product isn’t just getting a backlink it’s being shown to a highly relevant audience.
Step-by-Step: How to Get Your Backlink on Startup Stash
Step 1: Visit StartupStash
Visit StartupStash and click on “List a Product” in the top right-hand corner of the home page.

Step 2: Fill out the personal information
Fill out the necessary information. Like First Name, Last Name and Email address. Make sure to add the correct email address.



Step 3: Enter Your Product Name
Type in your product or application name.

Tip: Make your product title look neat and professional don’t use spammy or meaningless words.
Step 4: Add a Short Description (max 160 characters)
Example used:
> Artificial intelligence-based writing software that helps users easily create outlines, social media updates, and SEO articles.

Step 5: Add a Long Description (max 500 characters)
Example employed:
> Our product is an AI-powered content assistant that helps writers and businesspeople produce SEO blogs, emails, and outlines. Perfect for startups and freelancers who need speed and quality content.

Step 6: Add Your Website or Product URL
You may add your own website, LinkedIn profile, portfolio website, or a Carrd page at no cost.

Step 7: Select the category of the product
From the multiple options, select the category.

Step 8: Upload a Logo
Upload a square product logo (PNG or JPG, less than 10MB). Don’t have a logo? You can make a free one on Canva or Adobe.

Step 9: Add a Video (Optional)
This is a non-mandatory section. Omit it if you have no video.

Step 10: Submit
Finally, check if you wish to promote and click on Submit.

You’ll get a confirmation
> “Thanks for applying to be listed on Startup Stash! We’ll get back in touch as soon as we can :)”

Pro Tips for Getting Approved:
- Use a genuine looking name and actual URL (even a portfolio or LinkedIn URL is fine)
- Don’t leave gaps, keep your product description brief and pertinent
- Upload a logo that doesn’t look pixelated or placeholder-y
- Look for your email in case they ask you to.
Getting listed on Startup Stash is a simple but powerful way to improve your online visibility, especially if you’re in the early stages of building a product or service. It doesn’t just offer a free backlink it gives you a chance to be discovered by people who are actively looking for startup tools, solutions, and ideas.
The process is quick, doesn’t require any technical setup, and can be done in just a few minutes. If you’re a founder, freelancer, or indie maker trying to grow your brand or boost SEO, this is definitely a step worth taking.
Want More Free, High-Quality Backlinks?
This article is part of our series, Get High-Quality Backlinks for Free, where we explore platforms like Startup Stash that help startups grow their search authority and get discovered by users who actually care.
Ready to grow your organic reach? Don’t miss these detailed guides:
- How to Get a Free Backlink from Jet Links (DR 44)
- Earn a Free Backlink from LaunchingNext.com (DR 48)
- Build Authority with a Free Backlink from Fivetaco (DR 53)
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