Most directories that promise “exposure” are either ghost towns or SEO farms. But StartupRoulette.com stands out for one simple reason: it was built with actual startup growth in mind.
It’s not a directory for everyone. It’s for startups looking to get discovered by investors, plain and simple. And while the Domain Rating is 25, the platform earns its credibility from who sees it not how much.
What you get is a free listing on a site curated by Golden Egg Check, a known player in the European startup ecosystem. Your product gets indexed on a dedicated page, matched with relevant tags, and discoverable by people actually browsing for innovative ideas.
If you’re building links that matter not just chasing DR metrics this one belongs in your stack.
Why StartupRoulette Is Different from Other Directories
Most free backlink opportunities are either dead-ends or link dumps. StartupRoulette is neither.
It’s part of a community-driven initiative that connects early-stage startups with angel investors and VCs. You’re not just getting a link you’re getting positioned in a live investor discovery engine.
Here’s what sets it apart:
- Your startup appears in an indexed, public-facing listing
- There’s a clean UX not a cluttered “wall of logos” or ad-ridden directory
- It’s backed by real ecosystem players (Golden Egg Check)
- If you’re featured or upgraded, your link becomes do-follow and appears on the homepage
Even the free listing gives you SEO and visibility benefits especially if you’re a European founder or targeting funding networks.
Who Should Use This Platform?
- A founder raising funds in Europe
- Building a SaaS, marketplace, AI tool, or fintech product
- Wanting visibility in investor circles
- Looking to build credibility with curated, relevant links
Rather than vague, general directories, this site puts your startup in front of an audience that cares.
Niche
A matchmaker for startups and investors. It’s less about consumer SEO and more about community exposure particularly in tech, SaaS, fintech, health tech, and related verticals.
Audience
- Investors (angel, seed, VC) focused on Europe
- Startup founders and ecosystem builders
- Startup enthusiasts browsing “Featured” or category lists
Traffic
Traffic isn’t massive, but it’s high‑intent people who are actively exploring, learning, or finding funding opportunities.
Step-by-Step Guide: How to Get Your Free Backlink from StartupRoulette
Step 1: Head to the Submission Page
Visit StartupRoulette or click “Promote” in the nav menu.
Step 2: Choose the Free Tier
You’ll see three options:
- Free – $0 (basic listing, one chance on the random button)
- Promo – $9
- Premium – $19 (includes do-follow backlink and homepage feature)
Select Free to get your startup listed at no cost.
Step 3: Fill Out the Form
Complete fields for:
- Business Name & Category
- Website URL
- Logo & Branding Image
- Short Description
Once submitted, your startup gets a dedicated page under /startup/<yours>, featuring your info.
Step 4: Submit and Done
Once you hit submit, you’ll see a confirmation message saying:
“Thank You”
That’s it. You’ve submitted your Start Up. No login. No verification. Just wait for it to get reviewed and featured.
Pro Tips: To Maximize The Listing
- Title = Brand Name, not SEO bait. Keep it clean. Avoid “All-in-one XYZ Automation Tool” gimmicks.
- Hook in the first 15 words. In your description, answer two things fast: what it does and why it matters. That’s what makes someone click or feature you.
- Use sharp visuals. Upload a polished logo or branded banner something that won’t look outdated in a year.
Submitting your product to StartupCollections.com takes barely two minutes but gives you a do-follow link, increased brand discoverability, and a spot in a legit startup directory.
Not all backlinks need to be from DA 80+ giants. These smaller, curated ones are perfect for building authority over time especially if you’re doing it manually and smartly.
Want More Free, High-Quality Backlinks?
This article is part of our ongoing Get High-Quality Backlinks for Free series, where we explore curated platforms like StartupRoulette (DR 25) that give founders early SEO wins and visibility within trusted ecosystems.
Check out more niche backlink opportunities:
- How to Get a Free DR 16 Backlink from StartupProject.org to kickstart your link-building strategy
- Earn a DR 25 Backlink from StartupCollections, a curated community for new tools
- Get a DR 36 Backlink from 9Sites.net for a quick, crawlable directory link
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